Thursday, March 17, 2005
Corporate Blogging Rules: "
My company, Thomas Nelson Publishers, is about to launch a corporate blog aggregator site. Internally, we have tried to encourage a small band of employees to begin blogging. The aggregator site will simply link to the individual sites. It will be similar to OfficeZealot.com, but it will be accessible through our main corporate Web site.
This program has three primary objectives:
To raise the visibility of our company and our products.
To make a contribution to the publishing community.
To give people a look at what goes on inside a real publishing company.
Like many companies, we have struggled with what guidance to give to our bloggers. I personally checked with several companies. None had formalized a set of blogging rules or written guidance. One Microsoft blogger told me that the only rule his company provided was, “Be smart.” I thought we probably needed a little more guidance than that, so several of us cooked up a list of “Blogging Terms and Conditions.” Our corporate counsel has also had a crack at it.
I am posting this draft publicly so that you can comment on it.
- Name: Rob Bushway
- Location: Colorado springs, CO
Computers and Internet,
Blogs and sites of interest:
GottaBeMobile.com Tablet PC Forums
My OPML Feeds
Maggie Bushway's Journey
The Tablet PC Education Blog
Student Tablet PC
Life on the Wicked Stage
The Pew Tablet
The Vermont Slate
Tablet PC Team Blog