Thursday, February 16, 2006


OEMs and the flattening of the press world

Scoble has a fantastic post on the “flattening of the press world”. His post is a must read by PR firms representing OEMs and ISVs.

He picks up really well on what I posted earlier about my problems with OEMs and their PR firms. I’ve been experiencing this problem from day one with OEMs. If you represent PC Magazine, you are in, otherwise give up. The good news is that the PR firms are starting to recognize the changing landscape and we will begin to see changes.

Are we seeing the death of the exclusive? I hope so. That’s what I’m fighting for. The “Z list” should have access to info as soon as the “A list” does.

I just want NDA rules that apply the same to everyone. What do you think?

I won't name the vendor, but one Tablet vendor I approached to request info about their screens was very responsive. Then, they found out that I had a blog. their PR agent sent an email to a large list (and foolishly cc'd me) saying to cease communications with all bloggers and to direct all inquiries to the PR firm.

Needless to say, I did not purchase their Tablet.
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